DIRECT MAIL MARKETING:
DELIVERS IN PERSONAL AND POWERFUL WAYS
One of the big supporters of direct mail marketing is, believe it or not, Google. And for good reasons.
They, like other marketers in the digital space, know physical mail works. It’s personal, tactile and when targeted and executed in the right way, it generates response like no other medium. That response is gained at a lower cost for many of its most sophisticated users. But direct mail done right requires access to the best databases and knowledge of the research-backed techniques that leverage its power. We’ve got access to all the best data and best practices to make your campaign a success.
Let the direct mail professionals at Allegra help you put the power of mail to work for you.
According to this DMA Report, direct mail campaigns have high response rates. They found for existing customer lists, the response rate is on average 9%, and for prospect lists itâ€™s 5%. A well-planned direct mail campaign can help amplify your marketing strategy, break through the clutter from competitors, and drive customer action. The effectiveness of ... Continue reading "7 Ways To Get The Most Out of Your Store Signage"
PLYMOUTH, Mich. - Sixteen Allegra franchise members have been named to this year's Printing News Top 100 Quick & Small Commercial Printers list.Read More