WHY WE REBRANDED
After moving to our new, larger, facility a year ago, we are excited to announce the next stage in our growth plans was to undergo a rebrand. The Kwik Kopy Printing and KKP brands have been around since 1996, and we had outgrown them. Our new name better represents our capabilities and our vision for the future.
As of May 1, 2023, KKP will become Allegra Marketing Print Mail.
Our name will be new, but our ongoing commitment to outstanding service and quality will be the same. We look forward to many more years as your one-stop, local resource for strategic marketing and print communications with measurable results.
How will our rebrand affect you?
You will see a new look to any communications you receive from us, but fundamentally nothing will change. We have the same great staff you have come to know and trust, we are still committed to exceeding expectations in quality and service, at a competitive price. And as always, we love to get creative!
Why the name change to Allegra?
We have evolved from a traditional printer to a full-spectrum marketing services provider with expanded capabilities. While printing continues to be the mainstay of our business, our expert staff will help to analyze and meet all your printing and marketing communications needs. The Allegra name better communicates these capabilities.
How have our capabilities changed?
As KKP Kingston, we provided an array of services ranging from high-speed copying to full color printing projects. Over recent years, we’ve expanded and added capabilities such as direct mail marketing, graphic design and copywriting, mailing services, large format printing, promotional products and more. Our investment in technology and training enables us to be your “total solutions provider” for all your marketing and print communications projects. We felt these capabilities were not properly supported by the older KKP brand.
What does the name Allegra mean?
Allegra is a derivation of “allegro,” which is a musical term that means pick up the tempo and make livelier. In Spanish it means to please, make happy or brighten. We believe the Allegra name reflects the highly responsive way we provide service to our customers. We hope you agree!
What is the Allegra Network?
The Allegra Network comprises more than 600 North American locations providing a peer group of comprehensive capabilities and services. We can call upon the collective knowledge and experience base of Allegra Network members to bring this combined strength to our customers. Recently, this has enabled us to source a product through a trusted supplier that we would not have had access to otherwise. We were also able to team up with peers to bring in a shipping container of paper when stock was short during the recent pandemic. Just a couple of examples of how we can leverage our network, which ultimately benefits our customers.
Thank you for your interest in our story, please call us at 613-634-1311 if you have any questions we have not answered here!
