Make a lasting impression by sending out promotional kits in the mail to clients or employees. When contemplating what business promotional items to include in your kit, it is best to consider items that are practical, useful, and fun. These kits are meant to be special, so here are some ideas for when sending them out makes sense for your business.

Welcome New Employees & Engage Remote Workers
With more people working from home, it can be difficult to stay connected as a company. Boost productivity and make your employees feel appreciated with a special delivery. Although the items may be simple, it is all about presentation. Drinkware is always a reliable and welcome option such as a branded, insulated coffee mug with a lid. This is perfect for hot morning beverages like tea, coffee, or hot chocolate, plus it protects against spills from making their way to a laptop in the event it gets knocked over. Include a warm greeting to go along with the gift and you are sure to bring a smile to your employees’ faces.
Boost Virtual Event Registrations & Increase Engagement with Attendees
Thanks to technology, virtual events have played an integral role in making and maintaining important business connections. You can make it a bit of a contest by stating the first 100 registrants will receive a special gift in the mail. As the event takes place, offer to mail out fun branded products such as a T-shirt, stress ball, or sticky notes that feature the logo of your company.
Introduce Your Brand
What better way to get your name out there to prospective clients than sending a little swag out in the form of a branded kit? You want to start out on the right foot, not simply by stating you go the extra mile, but by doing it. Taking the time to put together and send something to introduce your brand not only gets your name out there but also gives a positive first impression. You can get creative with pens or other writing utensils or send out a calendar perfect for an office.
Announce a New Product or Service
Stir up excitement about a new rollout by sending a carefully curated promotional kit. Digital advertising, social media, and word of mouth are all great ways of getting the word out, but you are certain to boost the buzz by mailing out branded products that are on-theme with your announcement.
Direct mail packaging is an excellent way of adding a personal touch to your marketing efforts. Visit AllegraMarketingPrint.com to explore the product options we provide and to enlist our guidance on creating the perfect package.