One of the big supporters of direct mail marketing is, believe it or not, Google. And for good reasons.
They, like other marketers in the digital space, know physical mail works. It’s personal, tactile and when targeted and executed in the right way, it generates response like no other medium. That response is gained at a lower cost for many of its most sophisticated users. But direct mail done right requires access to the best databases and knowledge of the research-backed techniques that leverage its power. We’ve got access to all the best data and best practices to make your campaign a success.
Let the direct mail professionals at Allegra Lancaster help you put the power of mail to work for you.